Anya Smilanick
May 4, 2012
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A Lesson from Supercuts: Marketing on the Flipside
Sometimes good marketing ideas can be found in the most interesting places. These ideas can be surprising and innovative, or “why doesn’t everyone do that?”
Anya Smilanick
April 28, 2012
April: Pets Are Wonderful Month!
Promotions are a great opportunity to flaunt your creativity. Creativity is what gets people talking about you and gets you remembered — which is one
Anya Smilanick
April 12, 2012
Anya Smilanick
March 21, 2012
Take Care of Your Online Social Reputation
Nowadays, most brands have a social presence online, and across several platforms — Facebook, Twitter, LinkedIn, and Google+, among many others. The key to maintaining
Anya Smilanick
February 17, 2012
Casting a Wide Net
Casting a wide net with your marketing efforts is a great way to spend your entire budget in one fell swoop. There are a few
Anya Smilanick
November 28, 2011
Anya Smilanick
November 1, 2011
PinPoint Marketing: The 80/20 Rule
If you haven’t heard of the 80/20 rule then listen up, because this one is really important to all of you small business owners out
Anya Smilanick
October 17, 2011
Creative Holiday Promotions
Let’s face it, holiday sales and discounts are relatively boring and predictable. Other than deciding how much you will discount your products and which products
Anya Smilanick
October 13, 2011
Understanding Search Engine Optimization (SEO)
Your website cannot be successful if you don’t have traffic. You can have a professional looking website, post all the testimonials you want, and have
Anya Smilanick
September 4, 2011