Small Dog Creative Blog

How Printed Materials Continue to Impact Marketing Strategy

The debate about the end of printed materials seems endless. Yet, we still consume catalogs, rely on bold in-store displays, training documents, and technical specifications. Given the current dominance of digital media, it is critical to understand the best places to continue utilizing print. Here is a helpful breakdown of situations in which printed materials are not only relevant, but critical to the course of modern marketing.

Anya Smilanick August 29, 2023

How to Use QR Codes for Marketing Purposes

In the modern digital stratosphere, where instant access to information is key, QR (Quick Response) codes have re-emerged as a powerful marketing tool. These codes can be easily scanned and understood by mobile devices, allowing businesses to bridge the gap between different mediums and deliver valuable content instantly to consumers.

Joy Whittemore August 8, 2023

The Importance of Case Studies in Your Marketing

In today’s competitive business landscape, it’s never been more important to demonstrate your company’s value and showcase your expertise. At Small Dog Creative, we advocate for the use of case studies to highlight exceptional results and stay ahead of the curve. Let’s dig into how your business can be leveraging client success stories to elevate its sales and marketing efforts.

Joy Whittemore July 18, 2023

Best Practices for Writing Meta Descriptions

A meta description is the brief, 140-160 character summary of the content of a webpage. This description is located beneath the Title and URL of the webpage in a list of snippet results for a query. Having a great meta description is like having a catchy product label at the grocery store. People are more likely to notice your product if it stands out.

Anya Smilanick September 23, 2022

3 Things to Consider When Hiring a Creative Agency

Doing your prep work before hiring a creative agency pays dividends in the long run. We walk you through key things you can do to make the best decision for your organization. Maintaining your team’s morale while delivering high-quality content marketing allows your business to scale and thrive.

Joy Whittemore September 16, 2022

Small Dog Creative Launches Brandabl

Small Dog Creative is soon launching the world’s first ever custom social media library for the beauty, wellness, and med spa pros. Brandabl gives you thousands of professionally designed social media graphics, captions, and hashtags—all tailored to your unique business!

Joy Whittemore May 12, 2021