Millions of people start the new year with a list of resolutions designed to create healthier, fitter versions of themselves. Consumers purchase gym memberships and
Considering a rebrand for your company? It might be just what you need to jump-start sales and reach new levels of success as a business.
Many small businesses may not realize the importance of a brand. They wrongly believe that branding is something best left to larger businesses. Nike is
A recent article from Forbes that’s worth reading lists 10 questions that companies should ask before beginning to rebrand.
Sitting in a McDonald’s restaurant recently, I wondered how this mega corporation stays relevant to consumers in an era when we’re more conscious of healthy consumption.