Small Dog Creative

    Give Your Website a Boost With Video

    How many times have you been sucked into the YouTube vortex of cat videos or cringe-worthy epic fail montages? Video content has the power to grab our attention and keep it there whether it be cute puppies, beauty vloggers, or company profiles. While cat videos may not be your company's niche, using video on your website provides many benefits to your company's visibility and the activity of visitors to your site....

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    How Video Helps Manufacturing Companies Improve Credibility

        Video marketing is a natural fit for many consumer-based industries. If you can highlight your benefits and core value proposition in an effective and engaging video, your engagement rates, views, and click-through rates will multiply....

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    The Powerful Benefits of Original Video on Your Website

        Posting original videos on your website is one of the best ways to engage with your visitors and improve your brand. While it's always helpful to write great copy, videos are often more compelling to today's visually oriented internet users. Let's look at some of the leading benefits of using original videos on your website....

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    5 Reasons to Include Video Content in Your Email Marketing Strategy

        With video content becoming such a prevalent form of digital marketing, it was only a matter of time before it was included in email marketing campaigns as well. There are countless businesses of all sizes now including this form of content in their email newsletters and other email marketing campaign methods and there are plenty of good reasons as to why this is happening....

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    How to Use YouTube Effectively for a Small Business

      Marketing is constantly changing, which means you need to become suddenly changing your strategy. This is not always easy to accomplish, which is why you need to be creative. YouTube is a great tool because of the many options that it provides. With over 1 billion users, it ensures that high-end content gets the necessary views. In order to use YouTube effectively, it has to be leveraged appropriately within your marketing strategy. It's not as simple as creating a video and hoping that it goes viral. There are necessary steps involved to be more successful.  ...

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