Small Dog Creative

    The Top 5 Reasons Why Blogging Is Still Important

      Telling someone to start a blog is so 2016. These days, seemingly every business houses a blog, and many of them do not make a tangible difference in attracting web visitors and delighting customers....

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    Website Design: How Big Should Your Blog Get?

    Building a blog for your company can be a very exciting venture. While you want to be as creative as possible, you also want to research how to make the most effective content. Many search engine experts are saying to focus on creating niche websites centered around one or two keywords. Others are suggesting that creating massive authority sites is the best way to get your company out there. If you aren't sure how big your blog should be, use this quick guide as a starting point....

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    Top Five Reasons Blogging Is So Important for Your Business

    Whether your business is small, medium, or large doesn't matter — Blogging is an essential method of communication between you and your customer. It gives larger organizations an opportunity to look approachable. More importantly perhaps, it gives smaller sized businesses a chance to seem more in touch with their customer base and capable of providing a more personalized customer experience....

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    Importance of Blogging And 3 Ways to do it Right

    While the importance of blogging is a critical concept every business with an online presence must understand, it isn't enough to just churn out a quick piece of content on a weekly schedule. Blogging is a skill to master if businesses want to use it as an asset. In this post, you will discover three ways to blog and ensure that you are doing it in a way that benefits your business....

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    Importance of Blogging: What Happens First, the Ideas or the Posts?

    The importance of blogging cannot be underestimated. Some business owners might get stuck before starting their first blog post. However, once you start writing, you might come up with more ideas as you write. This goes back to the old question: "What comes first, the chicken or the egg?" Sometimes, it helps to just start writing. Other times, it helps to plan out your posts....

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    Three ways a business blog improves your SEO

    You may have heard of the importance of blogging to attract customers and improve sales leads, but did you know that SEO rank is also highly dependent on your blog? Here are three different ways that blogging, when done right, can improve your site's search engine ranking....

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    The Importance of Blogging for Thought Leadership

    Pick up any relatively recent marketing book and you'll see a section on blogging for business. No bones about it — blogging is one of the most crucial parts of building and maintaining an online presence for your business....

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    Unique Reasons You Need to Blog

    Most small business owners know that you need to have a blog to get noticed. They know that blogs come up when people search online so it is a good way to be found online. They know that blogs last much longer than social media posts and tweets....

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    Importance of Blogging: The Dos and Don'ts of Business Blogging

    Everyone has heard of a blog that has become a runaway success. There are plenty to choose from, and the blogosphere grows bigger everyday. Blogging, especially for businesses, is a great way to connect and interact with the community at large, but there are a few things that set a successful blog apart from the millions of others that dot hosting sites across the web....

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    Three More Reasons Your Business Needs to Blog

    Most small businesses try to cut costs when they first start out. They usually start with a very simple website meant to attract clients but they don’t do much with it. They don’t even waste their time with a blog. However, that is a big mistake....

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    Three Reasons Your Business Should Blog

    You know you should be blogging, but maybe you’re not sure why. Maybe you have a blog, but it has fallen behind due to more pressing business. Maybe you don't have an inkling of a blog. Either way, we’re here to encourage you to get your blog rolling. There are numerous reasons, but now we are going to focus on three:...

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    Starting a Blog: Tips & Ideas

    More and more businesses are jumping on the blogging bandwagon. You may think a blog is a passing fad or not right for your business, but we highly recommend you reconsider....

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    Blog Design, Setup & Training

    Business blogs are essential to every corporate website. Blogging not only adds fresh content to your website, blogs give you a forum to start a dialogue with your customers....

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    How to Start a Blog Right

    Most people don’t start blogs for the pure joy of writing, they want to be heard and read. Where your blog is started, and how it is setup can make a big difference in how many readers you can get and how popular your blog becomes. There are a lot of free blogging websites like Blogger and WordPress just to name a few. You can create a free blog on these sites and start blogging right away. However, if you want a blog that will come up in a search result the free options are not your best bet. Free blogs often have domain names like youblog.wordpress.org, which is a subdomain owned by the company or platform you are blogging on. Content on subdomains does not rank as well as content on proper domains. So it is best to spend a few dollars on registering your domain name in the beginning. If you take the time to write and build a online presence, it should be on a domain that you own. The free blogs are just fine for personal use, but in the end the content you wrote is residing on someone else’s website. So if you are looking to start a blog stay away from the free platforms. Most hosting companies provide a one-click installation for Wordpress that is included in their hosting packages. After buying a domain name and paying for hosting you can setup your first blog with a few clicks. ...

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    Thinking Like Google

    There are a number of ways to improve your search engine results. Before we go any further, it is important to get a better understanding of search result ranking. Let's talk for a moment about Google's algorithm (that's the code used for determining which order sites appear in search results), and which search results they appear in. ...

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    What Do "AAPL" and "Mad Cow Disease" Have in Common?

    Answer: they are both currently trending on Google -- Google Trends, to be precise....

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    22 Ways to Create Compelling Content

    Original content is golden. Fresh & quality content is essential to ranking well in search engine results and generating lucrative traffic. It can make or break your website’s success. Blogs are a great way to increase the size of your website and add content. Both are important factors for search engines that can give you an edge over your competitors. Additional content gives Google (and other search engines) reasons to direct visitors to your site. Including keywords about your products and services can help people find your website and your company. Each blog post you write adds a page to your website, and the more pages you have, the more reputable Google thinks your site is - which can, in turn, increase your page ranking and views. Keep in mind, you don’t have to call it a blog - you can call it an articles section, news, company updates, or industry information and use it to build out your website. Think of it as a tool you can rename to your advantage to display interactive, personable, and/or informational content on your website. For some great tips, tricks, and ideas for creating unique content, check out this handy infographic from Copyblogger. Happy copywriting!...

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    Introducing: Blog Night!

    We’d like to introduce Blog Night!  An evening filled with information, tech support and, of course, blogging. If you have been putting off posting or not blogging as often as you should, then attend this fun evening event. Bring your laptop and log-ins, and we'll help supply the ideas and know-how to get you rolling. Learn some of our tricks of the trade, including writing for search engines (like Google), posting videos, linking, and how to use your blog to your fullest advantage. Come, write a post or two, or queue up posts for the next few months. Cost is $15 ($10 for clients and networking* contacts). Tech support and refreshments will be provided. Enjoy an evening of snacks, coffee and networking! ...and blogging too! Blog Night is a monthly event, so contact us for more info on the date of the next Blog Night! Call us at (661) 702-1310 or email us at theteam@smalldogcreative.com. Hope to see you at one of our Blog Nights!...

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    5 Reasons You Should Be Blogging

    More and more businesses are jumping on the blogging bandwagon. You may think a blog is a passing fad or not right for your business, but let me tell you why you should reconsider....

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    Managing Your Social Networking

    If you have tried social networking you know it takes a lot of time to manage. There's Facebook, Linkedin and Twitter just to get started. It's not easy updated everyone every week let alone every day. That's why most social networking gurus automate it... Yes you can automate and schedule updates to all of these accounts. HootSuite offers a free and paid ($5.99 per month) system that lets you update everything at once. Right now Small Dog Creative has our blog posts scheduled to go live for the next few weeks. When ever we make a post to our blog our FaceBook and Twitter accounts send out a mini version and a link to our blog. It's pretty cool and we only need to set it up once....

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